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Are you doing Video Content Marketing right in 2019? 5 rules to answer yes!

How do you know if your video marketing content is resonating or reaching the right people? How do you know if the things you are doing are outdated, or if they are appropriate for 2019 (or 2020 for that matter). I am glad you asked. Let’s quickly go over 5 key rules that will help put your mind at ease and ensure that you and your company are creating video marketing content correctly. Of course…

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Do I Really Need an Online Marketing Agency?

Have you ever asked yourself, “Do I REALLY need a marketing agency?” If so, you are not alone. It’s a great question that many small, medium and even large companies have no doubt asked themselves at some point. The rise of affordable and even free online tools for marketing and advertising has promoted a Do-It-Yourself mentality that makes complete sense from the outside. Got a few photos? Just paste them here with some basic ad-copy…

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Millennial Video Habits and the Future of Buying (actionable tips)

Social Media, Smartphones, Selfies, Entitlement and... Spending power? Yes, Millennials (generally accepted as being born between 1980 and 1995) have overtaken Boomers as the most influential generation in terms of employment AND purchasing. According to Adweek, Millennials represent an estimated $2.45 TRILLION in spending power. Millennials have overtaken Boomers as THE influential generation in terms of employment and purchasing. This fact should perk the ears of EVERY company and brand. Why? Because this means Millennials are fueling the market…

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