{"version":"1.0","provider_name":"AHA Factory","provider_url":"https:\/\/ahafactory.de\/en\/","author_name":"mbainbridge","author_url":"https:\/\/ahafactory.de\/en\/blog\/author\/mbainbridge\/","title":"Inbound Marketing statistics you should know","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"p7q4B9yTYG\"><a href=\"https:\/\/ahafactory.de\/en\/blog\/inbound-marketing-statistics-you-should-know\/\">Inbound Marketing statistics you should know<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/ahafactory.de\/en\/blog\/inbound-marketing-statistics-you-should-know\/embed\/#?secret=p7q4B9yTYG\" width=\"600\" height=\"338\" title=\"&#8220;Inbound Marketing statistics you should know&#8221; &#8212; AHA Factory\" data-secret=\"p7q4B9yTYG\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/ahafactory.de\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/ahafactory.de\/2020\/2020\/wp-content\/uploads\/2020\/04\/Inbound-Statistics-you-should-know-AHA-Factory-01.jpg","thumbnail_width":2042,"thumbnail_height":862,"description":"The following Inbound Marketing statistics prove that Inbound works. We will continually add to them\u00a0as we find more interesting numbers, data and facts for you. Unless otherwise\u00a0mentioned, these statistics\u00a0come from\u00a0Hubspot.\u00a0AHA Factory\u00a0is a certified Hubspot agency partner for Inbound Marketing. Inbound Marketing: 80% of companies are\u00a0already practicing\u00a0Inbound Marketing. Half of all marketers prefer using inbound activities\u00a0for\u00a0lead generation. In\u00a0B2B, B2C and\u00a0Non-Profit. Over\u00a090% of companies practicing\u00a0Inbound Marketing have increased their web traffic. One third of them even increased their traffic by\u00a0over\u00a0100%. Over\u00a090% of companies practicing Inbound Marketing generated more Leads. Content marketing costs over 60% less then traditional Marketing (Source). &nbsp; Blogging: 25% of companies state that blogging is their Nr. 1 tool for\u00a0lead\u00a0traffic on\u00a0their website. Marketers who have prioritized blogging are 13x more likely to enjoy positive ROI. 50% of people read blogs more than once a day. Over\u00a080%\u00a0of marketers who blog daily acquired a customer using their blog. Almost\u00a060%\u00a0of marketers who blog monthly acquired a customer using their blog. B2B companies that blog only 1-2x\/month generate 70% more leads than those who don\u2019t blog. &nbsp; SEO: 20% of companies state that SEO is the Nr. 1 tool to direct traffic to their website. 80% of people search online for information about local businesses (Source). Only 6% of search engine clicks go to payed advertising. Social Media: 45% of consumers want to communicate with businesses via Social Media. 45% of\u00a0B2B businesses acquire customers via Facebook. Almost\u00a080% of\u00a0B2C businesses acquire customers via Facebook. Lead Generation: Content Marketing generates approximately 3x\u00a0as many leads as traditional marketing (Source). 80% of people appreciate learning about a company through customized content (Source). Sales: Over\u00a040% of companies practicing Inbound Marketing have improved their lead-to-sales rate. Companies who align marketing and sales reach an annual revenue growth of up to 20%. &nbsp; Marketing Automation: Companies that automate lead managementContinue reading"}